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Title: A Study on effects of Sales Promotions on Consumer Preferences and Brand Equity Perception with Special Reference to FMCG Products in Thanjavur District
Researcher: Sasi Rekha J.
Guide(s): Suresh Kumar V.
Keywords: Social Sciences
University: Bharathidasan University
Completed Date: 2018
Abstract: newline
Pagination: 215
Appears in Departments:Department of Management

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02 cer.pdf67.8 kBAdobe PDFView/Open
03 dec.pdf353.89 kBAdobe PDFView/Open
04 ack.pdf763.65 kBAdobe PDFView/Open
05 cont.pdf3.43 MBAdobe PDFView/Open
06 cha 1.pdf1.21 MBAdobe PDFView/Open
07 cha 2.pdf954.06 kBAdobe PDFView/Open
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09 cha 4.pdf16.92 MBAdobe PDFView/Open
10 cha 5.pdf1.61 MBAdobe PDFView/Open
11 ref.pdf3.1 MBAdobe PDFView/Open

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